Series of Advertising Posts for a Cosmetics Brand
A set of three social media posts that show different cosmetic products in a clear and connected style. Designed in Photoshop, each composition is carefully arranged to highlight the product and focus attention on its quality.
Adobe Photoshop
Social Media Design
Project Goal:
To learn how to create clear and attractive compositions for presenting brand products and to understand the basics of advertising posts on social media.
Type of work: Academic project created as part of a university assignment
Idea and Concept:
I chose to design ads for a cosmetics brand because I am interested in cosmetics myself. I wanted to create ads that catch attention. The style is quite minimalistic and clear, with structured and simple compositions.
Visual Solutions:
All posts have a similar composition to create unity across the series.
In the images, I often cut out objects and adapted them to fit the background and overall style, making the posts more recognizable and authentic.
The logo was not the main focus of this task, so I used a simple combination of a sans-serif font and a calligraphic font.
Brand slogans are short and easy to read.
Target Audience:
Women interested in cosmetics, beauty enthusiasts, and social media users who look for clean and stylish product presentations.
Software: Adobe Photoshop
Date: May 2025
Final result
